Founded by Gladys Muñoz

Founded by Gladys Muñoz, MBA, MPH in Salem, Massachusetts, IntiNova was born from firsthand experience observing the persistent disparities in health, wealth, and barriers faced by marginalized communities. Those realities shaped a vision for a consulting firm that does more than offer advice — one that provides practical, accessible, and thoughtful support rooted in real-world challenges.

Gladys envisioned a company that would move beyond one-size-fits-all consulting models. A firm that listens first, understands context, and delivers solutions that actually work for the people building the business.

Why IntiNova Exists

At its core, IntiNova exists to make strategic support more accessible — and more human.IntiNova was created to help founders and organizations:

Clarity in Complexity

IntiNova was created to help founders and organizations navigate complex environments with confidence. We listen first, understand context, and bring strategic clarity where uncertainty once slowed progress.

Systems for Sustainable Growth

Growth should be intentional, not chaotic. We design practical systems and scalable strategies that support long-term stability — not just short-term wins.

Access Without Compromise

Powerful tools and strategic insight shouldn’t be limited to well-resourced companies. IntiNova exists to make high-level support more accessible — helping leaders grow without losing sight of their mission, values, or community impact.

CLIENTS & COMMUNITY

Who We Work With

While our work is deeply rooted in supporting minority-owned, women-owned, LGBTQ+-owned, and underserved businesses, we believe that every business deserves access to clear strategy and strong systems.

We proudly work with:

  • Small businesses
  • Nonprofits and community organizations
  • Startups and early-stage ventures
  • Service-based and mission-driven businesses

Across industries and stages, we tailor our work to meet each client’s unique goals, challenges, and realities.

Community at the Center

Our commitment extends beyond individual engagements. We aim to contribute to a broader ecosystem where businesses can thrive while uplifting the communities they serve. From the beginning, IntiNova has been grounded in community and collaboration. We believe:

Strong businesses build strong communities

Equitable access to resources creates lasting impact

Strategy and education are tools for closing opportunity gaps

“Our clients span industries and stages, but share a commitment to building businesses that reflect who they are — without compromise.”

GLOBAL REACH, LOCAL ROOTS

Where We Are Today

Today, IntiNova Consulting operates with the same purpose and integrity that shaped its founding. As a business consulting firm based in Lynn, Massachusetts, we partner with small businesses, nonprofits, and entrepreneurs across the Greater Boston area, the United States, and Latin America.

We deliver customized strategy, operations, and growth support designed to strengthen foundations, increase resilience, and position organizations for long-term success.

Our story continues to evolve — but our mission remains constant:

to empower businesses with clear strategy, build systems that support sustainable growth, and contribute to a more inclusive and equitable economic landscape.

Let’s Build What’s Next

As a Massachusetts-based consulting firm rooted in community, IntiNova combines local insight with broad strategic expertise — ensuring organizations receive support that is both context-aware and results-driven.